back to top


We are the Main Sponsor of the Motor Valley Fest, the event that celebrates the perfect union between the passion for engines, innovation and sustainability, the culture and identity of the territory. An important opportunity to turn the spotlight on one of the leading sectors of Made in Italy excellence: the automotive sector. A sector of which UniCredit knows and recognizes the strengths and high potential, and for which it offers services and solutions to facilitate the development of the entire production chain.

As a banking group, UniCredit focuses on the potential of this sector: we are co-investors of the first Italian accelerator dedicated to the automotive sector: Motor Valley Accelerator, born in the land of motors. The accelerator is looking for Startups established in Italy, or wishing to open a legal entity in Italy, to which it offers an investment in services and liquidity.

Visit Website

In 2021 the first beneficiaries were identified.

The Motor Valley Accelerator is one of the many partnerships activated by UniCredit with Italian and international incubators and investors, with the aim of strengthening support for startups in the seed phase. UniCredit addresses innovative startups in all sectors with UniCredit Start Lab, the initiative created to support young entrepreneurs, innovation and new technologies. The UniCredit Start Lab business platform is divided into various actions to give strength to new generation tech companies, including mentoring, network development and strengthening, advanced managerial training, the assignment of a cash prize and dedicated services.

UniCredit Start Lab mentors participate in the start-up pitch sessions of the Motor Valley Fest 2021. UniCredit also participates with its top management in the rich program of events:

• Thursday 1, Opening of the meeting and greetings from the authorities, with Remo Taricani, Unicredit Head of Retail Italy
• Thursday 1, Open Innovation and Start-up, talk with Francesca Perrone – Head of WEU StartLab & Development Programs
• Friday 2, Financial Market & Automotive Valuation, talk with Georg Stürzer Industry Expert Automotive – UniCredit Bank AG
• Friday 2, Motor Valley Accelerator Roundtable by Unicredit, with P.C. Padoan – President of UniCredit and Remo Taricani, Unicredit Head of Retail Italy

For two years with the same spirit: in 2020 we had chosen to be Main Sponsor of the digital edition of the Motor Valley Fest, a complex year for the whole country, in which the Banking Group has shown its willingness to commit itself concretely to the territories, in line with the UniCredit plan for Italy. This year we confirm our participation and our support for this event that celebrates the newfound strength of Made in Italy in the automotive sector.

Visit UniCredit website
Visit the MotoValleyAccelerator website
Visit UniCredit Start Lab website

Together with UniCredit this year at the MotorValleyFest there will also be buddybank! buddybank is the bank model powered by UniCredit, designed for smartphones. From the app you can independently manage your account, card and receive assistance via chat 24 hours a day, 7 days a week.

A sustainable bank: Sustainability is deeply rooted in our DNA

We create tangible value for our stakeholders by offering real solutions to real needs. This is the meaning of the Bank for the things that matter. We are One Bank, One UniCredit, a successful pan-European commercial bank with fully integrated Corporate & Investment Banking (CIB) and a unique Western, Central and Eastern European network available to our large and growing clientele. In line with our values: Ethics and Respect, we are committed to doing the right thing for all our shareholders, customers, employees, communities and the environment to make sure that UniCredit continues to be a winning pan-European bank.

Our commitment to the environment

We are committed to specific objectives to further reduce both our direct environmental impact through specific energy choices and the exposure of our loan portfolio to controversial sectors of activity.

Find out more about our commitment to the environment.

Our commitment to society

We are committed to achieving a positive social impact on society with specific goals and initiatives.

Find out more about our social commitment

Advertising message for promotional purposes