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Interview with Giorgetto Giugiaro: the fascination of the Motor Valley, the success of the Maserati Ghibli, and the cars of the future.

The supercars of the Motor Valley were hugely influential for Car Designer of the Century Giorgetto Giugiaro. In this interview, he looks back over some of the key milestones of his extraordinary career with us, not only as internationally renowned designer, but as a man with the very same energy and passion that saw him shoot to success in the very beginning.

 

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Humans of the Motor Valley: three people, three professions, and three stories to tell along the Via Emilia.

Nicolò, Marzio and Giancarlo are three normal people, born and bred in a unique location, the Motor Valley. Read on to get to know them, and discover a little bit about who they are and what they do.
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Maserati Eldorado: the car that brought the future into the world of motorsport.

The story of the Maserati Eldorado, the car that gave rise to a revolution in the world of motorsport by bringing modern marketing to track racing.

 

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Ernesto Maserati: The racer-engineer behind the Trident

The youngest of the three brothers who gave birth to the House of the Trident. He ran the company in its early years, was a driver, and founded another carmaker destined to mark an era: OSCA. Let’s discover his story together.

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The story of Alejandro de Tomaso: from driver to manufacturer to Motor Valley king.

Alejandro de Tomaso; the tale of the incredible industrial history of the Argentine founder of the eponymous car manufacturer. Rider and owner of several two- and four-wheel brands such as Innocenti, Maserati and Moto Guzzi. A true protagonist of the Motor Valley.

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