Maserati Automobili

Maserati is one of the car companies with the most charm, tradition and sporting success.
Founded in Bologna on 1 December 1914 by Alfieri Maserati as a mechanical workshop called “Officine Alfieri Maserati”. In 1926 Maserati went from being a workshop that modified or imported cars from other companies to a company that designs, builds and sells its own cars. In 2005 Maserati was bought by the Fiat Group – today FCA – and is a prestigious brand in the sports and luxury segment with a global presence in over 60 countries, where it continues to represent refinement, elegance and Italian style all over the world.

Maserati Automobili

Factory Tour

Book your guided tour
through the Maserati factory

The Trident House

The Maserati brothers adopted the symbol of the Trident, recreated by the artist of the family – Mario Maserati – and was inspired by the famous statue of Neptune in Bologna making it the logo that summarizes, in a single image, the new image of the brand. At the end of the 1930s, following the acquisition of the company by the entrepreneur from Modena Adolfo Orsi, Maserati moved to Modena, and is currently located at the Ciro Menotti factory.

Master Maserati

In collaboration with Scuderia De Adamich and the Autodromo di Riccardo Paletti in Varano de’ Melegari, Maserati organizes safe driving courses and sports courses designed to give participants the opportunity to try, in s totally safe environment, the performance of various Maserati models.

The Factory

More Activity

Related Activities
Emilia Romagna Map Pointer MO

Maserati Factory guided tour

An exclusive tour in the locations where Maserati cars are born. The showroom, the historic sites and the assembly workshop, following the path of Maserati cars.

Read more
More activities

Related Events

Check Calendar

Special openings showroom Maserati

In these occasions visitors will also have the opportunity to take part to free of charge “showroom tours”
23 March 2019
other days

Master Maserati – Practice

Imagine a Formula 1 practice session. Now put yourself in the driving seat. This is where your journey begins
30 April 2019
other days

Master Maserati – Qualifying

One thing is sure to happen with this course – you’ll get considerably faster, and have enormous fun while you’re doing it
21 May 2019
other days

Discover stories

Related blog stories

Alejandro de Tomaso: from Argentina to racing with Maserati and founding De Tomaso

Alejandro de Tomaso, the Argentinian who has marked the Italian motoring scene. Founder of the car manufacturer of the same name, driver and owner of various brands on both two and four wheels. Like Innocenti, Maserati and Moto Guzzi, he was a controversial character during the seventies and eighties.

Read more