Lamborghini “With Italy, For Italy”
Italy restarts and wants to leave behind the bad experience of the coronavirus lockdown. Even the car in recent months has made its contribution, lighting its seats with the Tricolor or producing lung fans. And it continues to do so, sending strong messages of hope to Italians, who have always been lovers and inventors of cars. This is the case of Lamborghini, a symbol of excellence in the Motor Valley.
The project conceived is called "With Italy, For Italy" and involves 20 selected artists who from September will connect the 20 regions of Italy from North to South through as many images where Italian supercars will appear. An initiative that also involves Letizia Battaglia, a well-known internationally renowned photographer who will talk about her Palermo together with the Aventador SVJ.
"This is our act of love and gratitude for our country - says Katia Bassi, Chief Marketing & Communication Officer of Automobili Lamborghini -. An initiative that represents a manifesto of quality, excellence and value that only Italy can synthesize ".
What cars will we see in the shots? To begin with the Sián Roadster, but also other protagonists of the current range, such as the Aventador SVJ, and of course the Urus and the Huracán, in the versions with four-wheel drive and rear, coupé and spyder. Last but not least there will be the historical icons of the Taurus: Miura, Countach and Diablo.