Connectivity, different levels of ADAS up to autonomous driving of levels 4 and 5, make cars a highly digitized product, with a prevalence of electronic hardware and software. A big impact on investments, the skills to develop new cars, how to use them, the world of aftermarket and service. On the other hand, the experience of choosing a car picking from the various options on the market, making a short list to get to a physical testing, the physical engagement in the dealership, also becomes a digitized process that tries to create frictionless experience between physical and virtual.
We'll talk about it with:
Marco Gay, Anitec Assinform President;
Andrea Pontremoli, CEO Dallara
Teodoro Lio, Managing Director – Automotive and Mobility Lead, Europe Accenture
Stefano Marzani, Senior Expert AD/AI Silicon Valley;
Do not miss all the other similar event at Motor Valley Fest!