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Discover unique stories

Tales of speed, passion and brilliance.

Interview with Horacio Pagani. From Las Pampas in Argentina to the Motor Valley.

We interviewed Horacio Pagani in his atelier in San Cesario sul Panaro (MO). Together we retraced his childhood, his first years in Italy, his time at Lamborghini, the birth of Pagani Automobili and his vision of the Motor Valley.

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Interview with Claudio Domenicali. From the Ducati dream to the Motor Valley vision.

In the evocative Ducati Museum, we interviewed Claudio Domenicali, CEO of Ducati Motor Holding. Together we retraced the first years at Ducati, the MotoGP debut and his vision of the Motor Valley.

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The origins of the Trident: The Maserati of the Maserati brothers.

Narrated through the story of the Maserati brothers, this story traces the first twenty years of the Modena car manufacturer. From the first successes in the racing world to the first, triumphant, entry into the automotive industry elite.

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Get inspired by glimpses, details and views of the Motor Valley.

Our palette of colors that tells the land of engines and its many facets.